Aston Carter
Aston Carter is a leading recruitment company specializing in placing skilled talent across professional industries. With innovative workforce solutions, they empower clients and talent, placing 56,000 professionals annually and supporting over 4,000 clients.
At Aston Carter, I significantly enhanced the brand’s visual identity by collaborating closely with content and digital teams. This involved creating cohesive multi-touch campaigns across social media, web, and sales collateral. Leading the rebranding effort, I modernized brand applications, developed new brand guides, and a new stationery suite. As the sole graphic designer, I fostered stronger connections with global partners and marketing teams, helping to amplify Aston Carter's presence in North America.
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Vendor Management / Print Production Oversight
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Brand Strategy Development & Evolution
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Marketing Campaigns / Event Collateral / Stationary Suite / Environmental Branding / Swag
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Email Marketing Campaigns / Paid & Organic Social Media / Landing Page Design / Presentation Design / Virtual Event Designs
BEST OF STAFFING
One of Aston Carter’s largest campaigns highlighted our dedication to superior service, reinforcing our reputation for excellence. Centered around our prestigious Best of Staffing Client and Talent Diamond Awards, the campaign showcased our commitment to exceeding expectations.
I led the design of impactful assets including paid and organic social media content, flyers, sell sheets, testimonials, presentation decks, a landing page, and an animated social video. These assets effectively communicated our leadership in staffing solutions, amplifying Aston Carter’s industry standing.